Welcome to Naked Baby Eco Boutique, where choosing the very best natural, organic and eco-friendly baby products for your family is as easy as browsing our range. We're proudly 100% New-Zealand owned and operated, and a small, family-run business.

My interest in living a low-tox, sustainable lifestyle was piqued upon moving to New Zealand from Canada in 2014. As I explored career options in my new country, and we discussed starting a family, the opportunity to purchase Naked Baby came along. We saw it as an excellent chance to marry my passion for business with our desire to lead a low-tox, eco-conscious lifestyle.

When our first son was born just 18 months after purchasing the business, we knew that our desire to lead an eco-conscious lifestyle would guide our choices when making purchases for his care. However, after enduring a hellish first few months post-birth before our son was diagnosed with severe food allergies, we realised that leading a low-tox life wasn't just a choice, but a necessity to ensure our family's health.

Lowering our son's environmental exposure to nasty chemicals, toxins and irritants saw him grow and thrive, but took long hours of research to get to that point. We knew other families were battling through the same exhausting trial and error, and this renewed the passion for Naked Baby. As parents ourselves, we understand how overwhelming it can be to navigate a marketplace filled with baby products claiming to be natural. Our goal is to remove the confusion for new parents and prevent other precious babies from suffering the way our son did.

At Naked Baby Eco Boutique, we have carefully selected each and every baby product to align with your vision to raise your children in a sustainable, low-tox environment. We have scoured the globe to source the very best in baby carriers, blankets, beautiful organic baby clothing, formula, modern cloth nappies, natural baby skin care and eco toys. Using our firsthand experience, we've created a one-stop shop for families wanting natural, organic baby goods from brands they can trust. We know these products are the best because we use them, too.

We believe that choosing exceptional quality items with proven reliability and durability, produced by brands with ethical, eco-friendly practices, is an investment in the future of our children. We pride ourselves in operating our own business with the same principles - so when your purchase arrives in recycled packaging, we know you'll understand - and we're sure the trees won't mind!

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