Abraham’s Funeral Home is a family owned business, caring for the Taranaki community since 1924. Barrie Head (grandson of the Founder, Willie Abraham) joined the family business in the early 1960’s, initially helping make caskets after school at the joinery factory. He then made a swift move into arranging funeral services after leaving school. The business kept growing and after 54 years, Barrie is now semi-retired. His son-in-law and two daughters continued in his footsteps running the family business.
They understand how difficult the passing of a loved one can be. For the Abraham’s team, this isn’t just a job, it is a way of life. They are committed to positive mental health outcomes for the community, through a supported grieving process. Their client’s trust and confidence is paramount, so all staff are trained to the highest standard ensuring consistency of service across the board.
Yellow has been the foundation marketing mechanism for as long as Barrie can remember. Communication has always been key when running the business, and in a small town like New Plymouth, word of mouth has been the driver. Before Yellow came along, Barrie had found it difficult to reach their potential customers and make his services known in the community. Print has always been the main avenue of their marketing efforts, and with Yellow’s help they have evolved their digital presence with a Gold Profile and Google Ads campaigns.
With the help of Yellow’s marketing services, Abraham’s Funeral Home will continue to care for the Taranaki community for many years to come.
Abraham's Funeral Home
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Yellow has been the foundation marketing mechanism tool for Abraham since as long as they even remember.