Trailblazer Research

General Info

Trailblazer Research knows how to engage and understand your customers in our digital age. We are a niche qualitative market research business based in Christchurch, servicing clients throughout New Zealand. Our business enhancing insights drive better business decisions and are attained through our use of engaging digital research tools with expert delivery from project design to final outcomes. Using modern research methodologies enables us to engage more meaningfully with your customers using their preferred and familiar methods of modern digital communication – PCs, tablets, mobiles. We interact with your customers using online focus groups, online discussion focus groups, bulletin boards, in-person focus groups, online forums and heatmaps. These research tools are ideal to discuss private and sensitive topics, review branding and advertising concepts, interact with hard to engage audiences and reach geographically spread target markets. Our experience clearly shows that using visual stimulus and intuitive digital tools such as heat maps, result in rich, in-the moment data collection. For more information about our trailblazing research services please contact Rachel on mobile 0274850030 or visit www.trailblazerresearch.co.nz #MarketResearch #MarketResearchChristchurch #OnlineFocusGroups #QualitativeResearch #OnlineForum #MarketResearchNZ