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About Intelligent Ink
Words matter. What you say to your customers, and about your company, has a bigger impact than anything else. The words you choose tell a story about who you are, how you interact with people and the world, and how you impact on your customers' lives.
That's why at Intelligent Ink we're all about clever things with words - creating thought leadership content that wins hearts and minds.
We wholeheartedly believe in a content-driven 'storytelling for thought leadership' approach and feel that businesses and brands communicate most effectively when they're telling interesting, valuable stories - and proactively and strategically drive the conversation that they're having with their market.
Whether digital or in print, we're uncovering and crafting the stories that help people understand what makes a business or brand special and different. Stories that enable you to own a niche, take a position and win in your competitive environment.
Our own story has evolved over the years; from a one-woman home office to an Inker family in the heart of Auckland City, to a modern team of writers spread across the world. What hasn't changed though, is how passionately we care about finding new ways for our clients to tell their story and create authentic connections with their audience.
Whether you're in a crowded market, are being disrupted by a new player to your industry, or are just wanting to create and maintain a leadership position in your competitive environment, talk to me about creating the content to help you do that.
After all, it's those who tell the stories that rule the world.