I absolutely love event cinemas! They have all the newest movies, with a wide variety of genres to choose from and a time out arcade zone to pass the time in. It's always clean and looks quite sophisticated at times but is super fun and a people friendly place with friendly staff too.
Went to see the Chicks at the flicks movie last night - go to these each month. Have found the Lower Hutt cinema to be a little more organised that the Embassy. Nice clean premises, lots of seats. Not so much "cuing" as in Wellington - separate line for those with online tickets. Plenty of variety at the food counter and plenty of parking outside.