Cheaper than the inter islander. Was easy to book online and easy to check in. They have a comfy room to wait in while waiting to board the ferry then a small walk to the ferry if you're on foot- no vehicle. The ferry is comfortable, we rented a cabin for the journey which was great and very affordable. They did wake us up on the intercom at least 40 mins before we actually arrived which was annoying as we could have gotten more sleep
The Bluebridge has a children's room but it has basically no toys, and is quite boring. They play a movie, but it doesn't last the whole journey and a second one wasn't put on. The food is very expensive. Can be very confusing to get to the right place on the ship to find your car.
Tourism Industry Association